We don’t need another connection; what we need is help.
Over the last week I have been contacted by 3 people on LinkedIn stating that they wanted to connect with me so they can add greater value to their ‘5000+ connections.’
But I’m not sure that their connections are sitting down thinking, “I need to get some more LinkedIn connections!” But they are thinking, “I need help with this problem!”
The one telling aspect as to whether someone is of value to their connections is the amount of publishing they do. It is easy to get to 5,000 connections – anyone can do that with a bit of effort. What’s more difficult is to publish 10 articles over 10 consecutive weeks. That requires thinking, being vulnerable and putting your ideas on the line. That is much harder than getting 5,000 connections.
When you provide value people see it. It may not be value they need today – but value never goes out of fashion.
As always, I’d love your thoughts on this here.
Cheers,
Darren