The Pitch – The small Common Ground

When selling your idea there is usually only a small area of common ground between you and the person you are selling too. Rarely is this common ground understood as the same thing.

You might be selling legal services but the customer is buying peace of mind.

You might sell bridge engineering but the customer is buying smoother traffic flows.

If you know that the customer is going to buy a different version of what your selling, change your pitch to sell what they want to buy.

The competition who keeps beating you is doing this.



Десяток самых распространенных страхов

Presentation Skills Training Melbourne & Sydney

Learn how to beat the nerves and speak with confidence

Full details here

Posted in public speaking courses

Tagged , , , ,

Written by

0422 670 659

call now!

Speaking Tips

Get the Secrets of Highly Effective Speakers FREE

Get This!