Archive for the ‘Business Presentations’ Category

PowerPoint and your Logo – an unhealthy relationship

Ever since PowerPoint invaded the world 10+ years ago, the marketing department has insisted that the company logo must be on ALL the slides. It’s now time to move on from that and here’s why:

1. Clients don’t really care about your logo. Let’s face it, do you care about another companies logo and want to see it all the time?
2. You don’t need your logo for branding during the presentation. If the audience cannot remember where you are from during your presentation you’ve got work to do and your logo wont fix it.
3. How excited are you to see Channel 7 put the Olympic logo up 12 months out from the Olympics – annoying isn’t it
4. More often than not, the logo will detract from pictures on the screen. The last thing you want is your logo standing out as something that doesn’t fit in.

Next time, Go Zen – less is more.

Cheers

Darren Fleming


World Class PowerPoint

The next time you have to give any sort of presentation using PowerPoint, try this:
1. Decide what your main points will be.
2. Visit www.istockphoto.com
3. Search for a picture that conveys your idea. For example, if your main point is about performance, look for a picture that shows performance. This could range anywhere from a picture of Formula 1 racing car through to a couple competing in Ballroom dancing. It all depends on the type of performance you are after.
4. Buy the picture (typically about $2-$5)
5. Make the picture as big as the screen.
6. Place minimal text on the slide.
7. Leave the 1 slide up for the whole time you are speaking about that main point (could 10 minutes!)

I guarantee that your audience will not have seen this type of business presentaiton before, and you will be remembered for it….and after all that is what you want!

What is your opinion on this?

Cheers

Darren Fleming


What are You Saying?

There are 3 meanings that can be attributed to any message. The meanings change depending on our thoughts.

The fist meaning is the meaning that you attribute to the message. eg ‘Can you come here when you get a chance’ to you means ‘Can you come here now’

The second meaning is the meaning that the other person hears. eg. ‘Can you come here when you get a chance’ to them means, ‘No hurry, but I want to show you something if you want to see it’

The final meaning is the literal interpretation. ‘Can you come here when you get a chance’ means ‘You decide if you want to come and when you want to come.’

Next time someone misunderstands your message, or does not do what you want them to do, consider if they got the message as you intended them too.


How to Give World Class Business Presentations

When you are speaking, you are selling.

You could be selling your latest widget to your next customer, your ideas to your staff, or selling yourself in your annual performance review. What ever it is, you are selling.

But the reality is the results that you achieve will be a direct result of how well you present your ideas, as opposed to how good your ideas are. The world is full of bad ideas that were sold correctly, while the good ideas die with their creator.

If you want to sell more products, if you want your staff to listen to you, or if you want to be able to get that pay rise, you need to be able to sell your ideas, and sell them well.

Recorded in front of a live audience, in this audio will give you the reasons why you need to:

  • Include stories in your next presentation
  • Control the room from the moment you enter it
  • Why you need to make your very first word interesting
  • Why PowerPoint fails more often than it succeeds…and

The one thing you must remember at the start of every presentation so your audience will listen to you

At just $15, this could just be the best investment you make in your next Business Presentation.

Get it now


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